Tower builds partnerships with CSC and Sentro

Tower Insurance has continued its partnership push announcing it has formed new relationships with CSC Buying Group and InsurTech start-up Sentro.

Thursday, May 6th 2021, 10:16AM

by Matthew Martin

Tower's Jonathan Beale.

Encompassing around 60 New Zealand corporate entities, CSC Buying Group is a not-for-profit organisation that brings businesses together to connect their employees with a nationwide supplier network. The partnership with Tower will be its first offering of a financial service.

CSC is also collaborating with Sentro to introduce financial services to Buying Group’s members for the first time. Thanks to the Sentro platform, CSC customers will now have direct access to Tower services such as the MyTower platform via the CSC app, a first for the insurance company.

Sentro is a group insurance and group benefits administration platform launched in the United States in April 2019 with its New Zealand operation located in Auckland.

Tower Insurance managing director of partnerships, Jonathan Beale says the new partnerships with CSC and Sentro enables businesses that are part of the Buying Group to offer their employees discounted insurance with Tower.

“This partnership allows CSC to add financial services to their supplier network for the first time and will see about 200,000 employees working for Buying Group businesses offered cheaper insurance,” says Beale.

Sentro’s cutting edge technology enables employees to purchase Tower insurance through CSC’s app, while at the same time integrating seamlessly with other Tower Services, such as the MyTower platform.

“We are extremely excited to be teaming up with the CSC Buying Group and Sentro to offer more New Zealanders with employer discounted insurance.

"This type of innovative partnership is an example of the work Tower is doing working with others, thinking outside the box and acquiring access to new customers in non-traditional ways,” says Beale.

“Better still, CSC is a not-for-profit and last year donated 70 per cent of their profits to charity. As a Kiwi company, we are only too happy to get behind this initiative and support them giving back to New Zealand communities.”

Sentro co-founder Hans Frauenlob says the partnership shows what can be achieved when a start-up teams up with a company with an established history.

“Both Tower and Sentro want to make the service experience really great for the customer. We are both leveraging technology to deliver that promise,” says Frauenlob.

“We bring the ability to engage with employers and employees to the table, Tower brings a great range of insurance products and an excellent online customer service experience. We are excited about this partnership and look forward to growing it in the future.”

Tags: Jonathan Beale Partnerships tech innovation Tower Insurance